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: How Patrick Mahomes makes his money: Adidas, Whoop and the Chiefs

Players with the Kansas City Chiefs will get an extra $157,000 (with some exceptions) after winning the Super Bowl over the Philadelphia Eagles on Sunday.

While that money may go a long way for some players earning a lower salary — like rookie running back Isiah Pacheco, who made $784,000 this season — it’s a drop in the bucket for Chiefs quarterback Patrick Mahomes.

Mahomes, 27, signed the most lucrative contract in National Football League history in 2021 when he inked a 10-year deal with the Chiefs worth $450 million. When that contract ends, Mahomes will have earned a total of $493 million from all of his NFL contracts, surpassing fellow quarterback Tom Brady as the player with the the highest career earnings in NFL history.

See also: LeBron James vs. Michael Jordan: who is the GOAT when it comes to net worth?

Mahomes’s off-field earnings portfolio is also impressive.

The newly minted two-time Super Bowl MVP has lucrative endorsement deals with Adidas
Bose, Electronic Arts
Oakley and BioSteel, among others.

Forbes estimated that Mahomes earned $20 million in endorsements in 2022, trailing only Brady in off-field earnings.

In terms of investments, Mahomes seems to be putting his money into the industry he knows best: sports.

Mahomes invested in wearable-technology company Whoop in 2020, when it had a $1.2 billion valuation. The company is now valued at $3.6 billion after a capital raise from SoftBank Group Corp.
Other notable Whoop investors include pro athletes Kevin Durant, Eli Manning and Larry Fitzgerald.

“I invest in things that I’m passionate about and things that I think help me every day,” Mahomes said on an episode of Whoop’s podcast. “I check my Whoop every single day. I check my Whoop scores. I look at the recovery, I look at the strain, I look at all the different analytics that it has, to help prepare my body to be in the best possible shape.”

Continuing with the sports-focused trend, Mahomes invested an undisclosed amount in wellness and fitness company Hyperice in 2020. Hyperice, which makes products including massage guns and leg-compression covers, saw its revenue go from $10 million in 2017 to $200 million in 2020, according to Bloomberg.

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Mahomes is also investing in businesses around Kansas City. He owns a 1% stake in Major League Baseball’s Kansas City Royals, which has an estimated value of $12 million, according to Sportico. He’s also a minority owner in the Major League Soccer club Sporting Kansas City.

He also is a part owner of Kansas City’s first Whataburger restaurant, according to local reports, as well as the Kanas City-based private jet company Airshare. Like its name suggests, the company allows for shared, or fractional, ownership of private jets, allowing frequent private-jet fliers to save on costs such as insurance, according to the Airshare website.

Mahomes says he tries to emulate billionaire Mark Cuban when it comes to his business and investing portfolio.

“He’s someone that I watch and learn from as much as possible,” Mahomes said of Cuban in 2021. “And hopefully [someone] I get to continue to talk to as I continue to learn more and more about business.”

Mahomes celebrated Sunday’s Super Bowl win by posting a picture of himself with the Vince Lombardi Trophy while wearing a pair of his Oakley sunglasses.

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